Authors on Architecture: Hagberg on Aline & Eero
SAH/SCC Zoom Program
Sunday, February 11, 2024
Celebrate
an architectural love story for the ages when Eva Hagberg discusses her book When Eero Met His Match: Aline Louchheim Saarinen
and the Making of an Architect (Princeton University Press, 2022).
Aline
B. Louchheim (1914–1972) was an art critic on assignment for TheNew York
Times in 1953 when she first met the Finnish-American architect Eero Saarinen
(1910-1961). She would become his wife and the driving force behind his rise to
critical prominence. When Eero Met His Match draws on the couple’s personal
correspondence to reconstruct the early days of their thrilling courtship and traces
Louchheim’s gradual takeover of Saarinen’s public narrative in the 1950s, the decade
when his career soared to unprecedented heights, as well as after his untimely death.
Reflecting on her own experiences
as an architecture journalist on the receiving end of press pitches and then as
a secret publicist for high-end architects, Hagberg paints an unforgettable portrait
of Louchheim while revealing the inner workings of a media world that has always
relied on secrecy, friendship, and the exchange of favors. She describes how Louchheim
codified the practices of architectural publicity that have become widely adopted
today, and shows how, without Louchheim as his wife and publicist, Saarinen’s work
would not have been nearly as well known.
Hagberg
on Aline & Eero: Sunday, February 11, 2024; 1-2:30 PM PST; $5; go to www.sahscc.org and pay via PayPal or mail
in order form with check. Zoom
link sent upon registration.
CLICK BELOW TO ENLARGE THESE IMAGES
View More Past Events
|
